Impact of user generated content on customer engagement

DOI:10.4121/21603993.v1
The DOI displayed above is for this specific version of this dataset, which is currently the latest. Newer versions may be published in the future. For a link that will always point to the latest version, please use
DOI: 10.4121/21603993
Datacite citation style:
Mohammad Galib (2022): Impact of user generated content on customer engagement. Version 1. 4TU.ResearchData. dataset. https://doi.org/10.4121/21603993.v1
Other citation styles (APA, Harvard, MLA, Vancouver, Chicago, IEEE) available at Datacite

Dataset

Usage statistics

459
views
120
downloads

Categories

Geolocation

USA

Time coverage

2022

Licence

CC0

To investigate the role of User-Generated Content in customer engagement by identifying the factors that influence customer engagement on social commerce sites.

History

  • 2022-11-24 first online, published, posted

Publisher

4TU.ResearchData

Format

xlsx

Language

en-us

Organizations

Tennessee State University

DATA

Files (1)