Data underlying the publication 'Food in motion: Lively display of freshness or last spasms of living beings?'

DOI:10.4121/21740015.v1
The DOI displayed above is for this specific version of this dataset, which is currently the latest. Newer versions may be published in the future. For a link that will always point to the latest version, please use
DOI: 10.4121/21740015
Datacite citation style:
Schifferstein, Rick; Mailin Lemke; Huisman, Gijs (2023): Data underlying the publication 'Food in motion: Lively display of freshness or last spasms of living beings?'. Version 1. 4TU.ResearchData. dataset. https://doi.org/10.4121/21740015.v1
Other citation styles (APA, Harvard, MLA, Vancouver, Chicago, IEEE) available at Datacite

Dataset

We determined consumer evaluations of 14 videos that were based on online videos of (people preparing and consuming) moving food products. Each video was 10 s long. Participants (N=710) rated their emotional responses to the food (disgust, fear, fascination), their tendency to empathize with the beings in the video, characteristics of the movements, and how they experienced the food. More details can be found in the paper. Because we could not share the videos we used for copyright reasons, the 10s experimental videos can be obtained from the authors.

History

  • 2023-06-13 first online, published, posted

Publisher

4TU.ResearchData

Format

Excel files (*.xlsx) and SPSS data files (*.sav) for the data; a pdf for the questionnaire in Qualtrics

Funding

  • This research was funded by the Pride & Prejudice project (www.4tu.nl/pride-and-prejudice/) that was granted within the ‘High tech for a sustainable future’ call of the Federation of the four Universities of Technology in the Netherlands (www.4TU.nl) under grant No. 4TU-UIT-346.

Organizations

Delft University of Technology, Faculty of Industrial Design Engineering, Department of Human-Centered Design

DATA

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